When was the last time you learned a skill online? Learning is a continuous process, and there is no age limit. Whether you’re exploring a short course or a full curriculum, educational content for edtech is essential in making that learning possible. Behind every great course or guide is a writer. For freelance writers, creating educational content is a gold mine — offering endless opportunities to build impactful materials and stand out in a growing industry. With so many educational topics to explore, this niche isn’t going out of style anytime soon.

 

 

Types of Educational Content for Edtech

Edtech presents writers with numerous things to write about. The list keeps growing with every technological advancement being introduced into the market. As a writer, you can choose the type of educational content to write about, depending on your interests and field of expertise. Some of the content you can write about include:

Online Courses

With the digitalization of learning, there is a high demand for online courses for every subject taught in schools. As a writer, you can collaborate with online learning platforms like Quizzizz and then write content for them.

Guides and tutorials

As a freelance writer, you can prepare “how to” guides and tutorials for students and even teachers to help them as they navigate the edtech tools and platforms.

Lesson activities

Every teacher desires to have an interactive learning session with their students, and to achieve this, they always search the internet for engaging lesson activities. To attract this kind of consumer, you must be creative and do thorough research as a freelance writer. You can strictly focus on creating various activities and sample lesson plans that make it easy for teachers to prepare for their lessons and allow students to engage and learn independently.

Webinars and events

You can opt to prepare edtech-related videos and training materials, which you can then post online or share with teachers through educational platforms online. You can also conduct live webinars where you train educators and hold a Q&A session where they get answers and clarifications regarding the topic being discussed.

E-books and research materials

The education curriculum and materials are updated periodically. With these updates comes the demand to create relevant materials related to the content. Freelance writers can help write e-books and research materials that educational institutions can use for educational purposes.

Educational Blogs and Newsletters for Edtech Readers

As a freelance writer, you can create newsletters and blogs for platforms and groups interested in edtech. The blogs help readers understand what edtech is all about and how to incorporate it into their learning. For example, platforms like Edutopia regularly publish content on integrating technology into classrooms, making them a great reference for style, tone, and structure.

How to Write Educational Content for Edtech

Consistency is more important than perfection. You must write consistently to build your experience and engage those who enjoy your content. Inconsistency shows a lack of commitment and seriousness in what you are doing. Posting content often pushes you to be better and grows you as well.

Know your target audience. You will only create the best content when you know who you are making it for. Before you write, take time to learn the kind of language your clients enjoy and the style of writing that attracts them. This will direct you so that you create content they resonate with and are eager for.

Accompany your content with images and videos, which will help with retention and easy understanding. Most people can remember images for a longer duration but forget what is written next to them. Using visual aids not only makes your content fun but also easy to remember and relate to.

Avoid plagiarizing content. No one likes “copy and paste.” It portrays laziness and a lack of respect for other people´s hard work. To stand out and earn your readers´ respect, take time to do your research and then create unique content in your style and voice. Authenticity speaks to the hearts of those reading your content.

Give room for feedback. A good writer is open to criticism and takes it positively. Having sessions for input from those consuming your content builds their trust and gives you a chance to know what they think. This way, you learn what they think of your work generally and areas to which you can direct your attention.

Success in Creating Educational Content for Edtech

Many successful writers have made a name for themselves in the edtech industry by writing unique and quality content. Some of the successful writers in the industry include Fiona Aubrey-Smith, Monica Burns, Anant Agarwal, and Shelly Sanchez Terrell. There are many other successful writers on platforms like Upwork and LinkedIn who are highly consulted because of their knowledge and expertise. One common thing about these successful individuals is their dedication, desire to learn new industry skills, and strategic approach to writing.

The education sector is constantly evolving. With this evolution, there is always a need for new content, educational materials included. Freelance writers with experience in education play a key role in contributing to the education sector, including edtech. There is a lot you can write about; all you need to do is identify the content you enjoy writing about. We have talked about a few in this blog.

Are you a freelance writer interested in edtech content? Comment below, and let´s chat about how to get started!

Want help turning your freelance skills into a career in edtech? Work with me to create a strategy that fits your goals.